Virtual reality has never been seen as it is today. Technology and modern advances in gaming and visual effects have made it what it is today. Palmer Luckey is a very creative and intelligent young man that is behind the latest virtual reality masterpiece named the Oculus Rift. This technology immerses your mind into a completely cybernetic and third dimensional world when you wear a special set over your eyes that projects these images. This product’s origin story is amazing. Luckey built the device from what his old video games platforms and what his dad had stored in their home garage.
The Oculus Rift is a product that has already began to change history, specifically in the entertainment industry. To virtually be able to do whatever we want to do or see and experiences whatever we want to, are simply two of the possibilities this product can open up. This virtual reality has already transformed the gaming industry, capturing the attention of millions of console and computer gamers. The initial support the public gave to this project was massive and constant. This is so because huge gaming names come to relevance supporting this project. Names like, John Carmack, creator and visual designer for Doom.
Palmer Luckey gathered support from a crowd funding website called Kickstarter. As founder of the Oculus Rift he managed to keep his company and product high on the market and very popular. The product test kit rapidly sold out and Luckey received up to $2.5 million dollars in a goal of $250 thousand. Around 9,500 people supported and contributed something with the project throughout this crowd funding website. When other names come into play like John Carmack or even Software, ID his project was heard by broader audiences and became even more popular. Oculus Rift, VR, Luckey’s company had to develop a secondary test kit to sell to those who could not get the first on because it had sold out.
I really believe this type of technology will change many things throughout various business industries, especially the entertainment business. It has already created a great impact in the gaming industry, making real hardcore gaming console and computer gamers interested in the product. The Oculus Rift is described in detail as “stepping into the Game”. Founder Palmer Luckey is now expanding the business and product throughout social media. He recently sold part of the company to Facebook for a very large amount of money. Although there are various competitive companies; like Samsung and even Sony; that want to triumph over Oculus Rift, VR, they have yet to achieve better visual graphics. Luckey has been playing the cards intelligently and cautiously, which is why he has made his own product and business grow exponentially.
